From academic journals to blogs and Twitter, employee engagement is a hot topic.
Practical as well as fuzzy ideas and tool kits are available to get your workforce engaged; in short, the full Monty is at your disposal.
My suggestion both to management as well as to fellow consultants is to hedge your bets and make a backup plan about what happens if employees will no longer engage, as appears to be the case in several cases.
There are many reasons why employees are not as engaged as in the past:
- employees know they will be “shot at dawn” at the drop of a dime to make the numbers look good;
- engagement is often manipulated by management and HR to get more for less,
- work processes totally dominated by technology subjugate employees to mindlessly “servicing the software”.
- the virtual work place is not all that engaging; relationships are superficial as well as highly annoying and the work place has become a political cesspool.
Furthermore, it is clear in many instances that engagement which leads to loyalty may not be all that desirable to management, because management needs to pay more. So yes, the perception of engagement is “engage until you cost too much”.
So since people are not stupid when it comes to the skin on their ass, I believe employee engagement may become a thing of the past.
As engagement becomes passé, there needs to be a whole new set of assumptions about how to manage.
Two examples will suffice. I have a client who runs a wedding hall. 15% of his waiters can quit during work because they gets a Whats-app about a party, or some other happening! So there are more buffets and less waiters. And I also have a client has had to structure work so that churn will impact the firm less, following the introduction of a cost saving yet “dumbing” software.
The words we use are often words on management and OD are often from a managerial perch. (History is written by the victor) However, from a non managerial point of view, is engagement the right word to describe what management is looking for? Perhaps, in some cases; in other cases management wants self sacrifice at low cost without a mutual commitment. Sounds like a “pleasant hallucination” to me.
I believe that we are migrating to a model of employee as subcontractor. I see that all around me in terms of attitude and mindset, albeit not yet in structure. In such a reality, focusing on outdated Pravda-like campaigns to raise employee engage is not the brightest idea around.
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